Product Management University

FEBRUARY 1, 2024

Version 1 Products Need a Vision and Strategic Roadmap The easiest way to avoid the version 1 product dilemma is to describe what the product will ultimately help customers accomplish, why that outcome is valuable, and in pecking order, the biggest obstacles standing in the way of that outcome. The strategic roadmap is the next layer down.

B2B 147

B2B Vision Roadmap Framework 147

The Product Coalition

NOVEMBER 23, 2021

I have some takeaways and learnings to share that I covered as a coach for their onboarding strategy. Create B2B onboarding strategy for a premium organic products for <Startup V> catering to niche user segment focused on wellness, health & lifestyle” Why was it needed to define the problem for onboarding strategy?

Startups 123

Startups Strategy Technical Review B2B 123

The Product Coalition

JUNE 14, 2020

It’ll describe some points divided as follows: Setting the product vision Getting people onboard (stakeholder management) to make it happen How to talk with other areas to get to this vision Why is setting a Product Vision important? Alice Product Manager”- Without Product Vision, any direction will be taken.

Vision 82

Vision User Testing Onboarding KPIs Product Research 82

The Product Coalition

SEPTEMBER 2, 2022

The Eight Core Elements of a Winning Product Strategy “The essence of strategy is choosing what not to do.”?—?Michael The leadership team finally agreed on the vision. To build a successful product strategy, you must be willing to make tough choices that have a lasting impact and represent big moves. Back to the dilemma?

Product Strategy 124

Product Strategy Strategy User Testing Weak Development Team 124

PMLesson's Ace the PM Interview

AUGUST 20, 2020

Product Vision or Product Vision Statement is the long-term goal for a product includes the long-term mission and the motivation behind its creation, along with why it’s important. Product visions, ultimately, serve as the guideposts for the development of the products. What is a Product Vision?

Vision 98

Vision Customer Experience Customer Feedback Differentiation 98

ProductPlan

JUNE 7, 2022

At ProductPlan, we are revolutionizing how a company delivers products to market by elevating product organizations to the heart of strategy and execution. This vision holds true with our own organization as well. Through this exercise, we have uncovered helpful best practices and tips for creating your own customer-facing roadmap.

User Testing 73

User Testing Vision Customer Feedback Roadmap 73

The Product Guy

APRIL 9, 2019

Journey Into the World of Strategy. The notion of a strategy in product management seems like something that only high-level stakeholders at the executive level should care about. After all, many product managers tend to treat a strategy as something that’s scared and driven top-down from the executive management level.

Feedback Software 148

Feedback Software Analytic Tools Technical Advisors Strategy 148

Product Management University

NOVEMBER 3, 2020

Resetting Your Customer Retention Priorities: A Team Exercise. Treat this as a collaborative product management team exercise, not an exercise for each product manager. Here’s the most important part of this exercise. Creating Your Product Vision: Two Parts Customer, One Part Product. Seize the opportunity.

Customer Experience 246

Customer Experience Customer Satisfaction Workshop Vision 246

Roman Pichler

JANUARY 12, 2017

The Strategy Canvas. The Strategy Canvas was developed by Kim and Mauborgne, the authors of Blue Ocean Theory. It was originally intended as a business strategy tool to discover new markets. The Strategy Canvas above ranks the first iPhone against its rivals, including the Nokia N95 and the BlackBerry Curve.

Strategy 144

Strategy Differentiation Product Research Advertising 144

Radical Product

NOVEMBER 19, 2020

Despite the delighted users and metrics that pointed up and to the right, Paul’s enthusiasm gave way to dismay as he shared his finding: his strategy of focusing on delighting his customers had backfired. Defining your Why Before setting out to delight customers, we need to start with a clear vision for the change we want to bring about.

Vision 52

Vision User Testing Feedback Software Customer Experience 52

ProductPlan

JULY 23, 2019

Product managers wear many hats, but one of the most uncomfortable ones they’re forced to occasionally don is that of the product vision “Gatekeeper.” The harder part is shooting things down that aren’t bad at face value, but don’t match up with the strategy, vision, and timeline of the overall product.

Vision 63

Vision Weak Development Team User Testing Product Research 63

Roman Pichler

JULY 20, 2016

Describe and validate the product strategy —the path to realise your vision—before you create your roadmap and decide how the strategy is best implemented, as the following picture illustrates. I like to use my Product Vision Board to develop a valid product strategy. 2 Do the Necessary Prep Work. Learn More.

Roadmap 328

Roadmap Agile Technical Review Weak Development Team 328

ProductPlan

JANUARY 27, 2021

There would be no bad strategy. Bad Strategy Happens. There are many occasions when half-baked ideas get greenlit, fuzzy concepts are approved, and individual initiatives are largely disconnected from the corporate strategy. A lacking strategy or bad strategy is nothing to celebrate. Bad Strategy isn’t Unusual.

Strategy 71

Strategy Data Visualization User Testing Customer Experience 71

Sequent Learning

JULY 25, 2019

Start With A Vision. Successful products begin life with a spark of inspiration and a vision. Vision is, considered a non-negotiable for a CEO, and is often non-negotiable for a product manager. One reason is that not all product managers have the innate sense of a vision for the product.

Vision 40

Vision Workshop Customer Experience Product Research 40

Mind the Product

MAY 27, 2019

At ProductTank Montevideo (Mvd) we celebrated World Product Day earlier this month with a presentation from an awesome product leader, VP of Product Strategy at Rootstrap, Neville Reeves. Neville started with a “nine dots” exercise (you must link all nine dots using four straight lines or fewer, without lifting the pen). Opening Game.

Weak Development Team 109

Weak Development Team Vision Presentation Strategy 109

Alchemer Mobile

NOVEMBER 23, 2020

Prioritization is mostly a rational exercise. I love the quote, ‘Be stubborn on vision, but flexible on details.’ Start with a clear vision of what you want your mobile customer experience to be, and make sure you gather feedback and measure how you’re doing. How can you track the value of mobile strategies?

Product Research 235

Product Research Product Management Product Manager User Testing 235

Sachin Rekhi

AUGUST 4, 2021

Some teams do a team brainstorm and voting exercise to develop their roadmap. In this course we’ll introduce 4D roadmaps, a tool for developing highly strategic roadmaps that balance your long-term vision with customer feedback and short-term business priorities. Marketing Programs : Marketing Strategy.

Technical Review 166

Technical Review Onboarding KPIs User Testing Feedback Software 166

Product Innovation Educators

OCTOBER 30, 2023

She oversees product strategy, definition, and launch activities for Kymeta’s mobile satellite communications product line, which is making mobile broadband connectivity around the world ubiquitous. 18:41] How does the use case impact product vision and decision-making? The toughest thing to do is ask the right question. [18:41]

User Testing 123

User Testing Reporting Tools Customer Experience Research Software 123

Amplitude

MARCH 11, 2020

Roadmapping is at the core of product strategy and product management. Earlier last year, before we transitioned to outcome-based planning, the leadership team at Yesware did a thought exercise during an offsite. Start with company vision and direction. Everything flows from this vision.

Data Visualization 100

Data Visualization User Testing Product Strategy Product Research 100

Product Culture

DECEMBER 15, 2021

There are numerous ways to come up with a product vision. Hopes and Fears is a simple exercise where each individual writes their hopes for the product’s future on one color of Post-it note or index card and then writes their fears on another color. Other ways to reach a vision? Tell me a story. Interested?

Vision 52

Vision Agile Roadmap Books 52

ProductPlan

JANUARY 27, 2021

There would be no bad strategy. Bad Strategy Happens. There are many occasions when half-baked ideas get greenlit, fuzzy concepts are approved, and individual initiatives are largely disconnected from the corporate strategy. A lacking strategy or bad strategy is nothing to celebrate. Bad Strategy isn’t Unusual.

Strategy 52

Strategy Data Visualization User Testing Customer Experience 52

Bain Public

OCTOBER 13, 2022

The first one occurring in November will be on high level vision, strategy, tactics and metrics. These in person workshops will include both theory and hands-on exercises, which will give the growing startups the tools and skills to accurately explain their vision to their team.

Events 52

Events Startups Workshop Vision 52

ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. How can you take responsibility for the vision and shape the future of your product when you don’t control strategy at the corporate level?”.

Outbound 74

Outbound Product Management Product Manager Inbound 74

ProductPlan

JANUARY 27, 2021

There would be no bad strategy. Bad Strategy Happens. There are many occasions when half-baked ideas get greenlit, fuzzy concepts are approved, and individual initiatives are largely disconnected from the corporate strategy. A lacking strategy or bad strategy is nothing to celebrate. Bad Strategy isn’t Unusual.

Strategy 40

Strategy Data Visualization User Testing Customer Experience 40

Intercom, Inc.

MARCH 3, 2020

Our vision is to bring a messenger-first, personal experience to all customer and business communication. Our principles help us make decisions about strategy, roadmaps, design, and more. All together, our mission, vision, and principles inform and guide our daily work – they’re part of what makes us different.

Research Software 290

Research Software Feedback Software User Testing Systems Review 290

ProductPlan

OCTOBER 12, 2021

It’s about turning a vision into reality. But connecting the dots between the activities of a particular product development team and the overarching corporate vision can be a bit of a stretch for those not steeped in the strategic exercises occurring at the top of the organization. Putting Vision into Context.

Vision 52

Vision Customer Experience Roadmap Finance 52

People-First Product Leadership

JUNE 11, 2023

Does your team (or organization) have a shared Mission, Vision, Strategy, and Goals? The author is anti-framework, yet ultimately provides a framework for product leaders to follow when creating a product vision. A good vision should be clear, punchy, and inspiring. A good vision should be clear, punchy, and inspiring.

Leadership 52

Leadership Vision Product Strategy Article 52

ProductPlan

JANUARY 5, 2023

These exercises build consensus around strategic imperatives. Moreover, they must maintain a consistent overall business strategy and set goals. For this reason, it’s the perfect time to align those with the product vision by conducting an annual planning session. Achieving great things takes planning.

Customer Experience 52

Customer Experience Roadmap Data Visualization Product launches 52

BrainMates

OCTOBER 25, 2021

One of the biggest challenges as a Product Leader is bringing your diverse internal and external stakeholders to align their focus and resources behind the North Star you have defined in your Product Vision and Strategy. In addition, we’ve had to cope with uncertainty and change in our work and relationships.

Management 98

Management Management Vision Product Management 98

Product Innovation Educators

MAY 8, 2023

We decided to pursue the OCI award as a learning exercise and a moment of inspiration for the company. Everything for us starts with strategy—both innovation strategy and corporate and total enterprise strategy. We highlighted how we translate that strategy into the projects we pursue. Then we do annual planning.

User Testing 110

User Testing Data Visualization Customer Experience Feedback Software 110

The Product Guy

OCTOBER 1, 2018

You have to work with different stakeholders to define the product vision and strategy, define the set of features that the product will have and figure out a rollout plan. Define Product Vision and Strategy. I recommend you also add to this board the product vision as suggested by Roman Pitchler’s Product Vision Board.

Roadmap 133

Roadmap Customer Experience Workshop Document 133

Mind the Product

NOVEMBER 1, 2017

A thorough persona workshop, including profile building and persona activating exercise, can take up to two days. In our context, it helps you predict the market reaction to your product and go-to-market strategy. Persona Activating Exercises. If time allows, I strongly recommend you do some persona activating exercises.

Construction 90

Construction Workshop User Testing Customer Experience 90

The Product Coalition

OCTOBER 15, 2019

To me, strategies are just solutions to problems. And any solution can be labeled as a “strategy” once its scope includes understanding of competitors and the tactics to beat them. So if you are a PM aspiring to think more “strategically,” try this simple exercise of asking “why” to everything you do. Keep going!

Technical Review 60

Technical Review User Testing Research Software Customer Experience 60

The Product Coalition

SEPTEMBER 6, 2023

Without coherent and well communicated visions, strategy, and problems, shared understanding is as rare as a a vowel in Llanfairpwllgwyngyllgogerychwyrndrobwllllantysiliogogogoch. We don’t gain understanding, move on, forget about it, and start again on the next ‘ticket’.

Customer Experience 120

Customer Experience Definition Engineering Document 120

The Product Coalition

SEPTEMBER 28, 2020

20 Questions from New Scrum Master to Product Owner The Questionnaire: From New Scrum Master to Product Owner This set of questions is intended for the first talk between the Product Owner and a new Scrum Master without involving the whole Scrum team: What is the product vision and the corresponding go-to-market strategy?

Product Research 109

Product Research Customer Experience User Testing Agile 109

ProductPlan

JANUARY 18, 2023

After the exercise, regardless of exactly what shape your roadmap is in, everyone should have a better idea of what success looks like and how to get there together. Connect to the company vision Annual planning provides an opportunity to take a beat and ensure that each product and the company are still moving in the same direction.

Webinar 52

Webinar Customer Experience User Testing Roadmap 52

Userpilot

NOVEMBER 14, 2022

It should not be confused with project planning, product strategy development , or product discovery. Product planning improves the alignment of teams and internal stakeholders with the product vision. Product planning is often mistaken for project planning, product strategy development , or product discovery.

Product Research 93

Product Research User Testing Research Software Onboarding KPIs 93