The Product Coalition

DECEMBER 31, 2023

As a product leader, your role entails much more than leading the product itself. Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. As we went through the workshop there was a point I wanted to make, that I didn’t have a slide for.

User Testing 108

User Testing Workshop B2B Leadership 108

Product Management University

APRIL 14, 2021

B2B Product Manager April 2021 Issue. This month we show a little love to those in senior product management roles with a focus on strategy, title inflation, and newbies to the VP role. Of course, we can’t ignore the connection between sales and product management. Blog: High-Octane Product Management.

B2B 130

B2B Product Management Product Manager Magazine 130

Melissa Perri

DECEMBER 29, 2023

Since publishing my second book, Product Operations, in October, I’ve been reflecting on what I learned writing two business books and wanted to share those insights that I wish someone had shared with me before I started. But my heart was set on Product Management. I love doing things that reach a lot of people.

Books 197

Books User Testing Customer Feedback Consulting 197

The Product Guy

MARCH 19, 2020

Building a product is a huge responsibility, each feature you release takes time, focus and ongoing love. In a recent live stream from one of our mentors of The Product Mentor , Yossi Mlynsky, lead a conversation on this topic. We are always looking for more product mentors from all around the world. Better Products.

Workshop 164

Workshop Enterprise Framework Product launches 164

Lenny Rachitsky

FEBRUARY 4, 2024

Brought to you by: • Teal —Your personal career growth platform • Sprig —Build a product people love • Vanta —Automate compliance. Adopt a startup mindset when launching a new product line. Simplify security. Start small and focus on proving the idea without overcommitting resources.

Research Software 66

Research Software Feedback Software Product Research User Testing 66

Product Innovation Educators

MARCH 18, 2024

Product management insights from medical innovations Today we are talking about product management and innovation of medical products. You’ll learn where insights for new or improved products come from and the pitfalls to avoid in getting products launched. Be open-minded. Live in the moment.

Development 103

Development Customer Feedback Feedback Software Transportation 103

bpma ProductHub

DECEMBER 28, 2017

Boston Women in Product 2017 Year in Review: By Emera Trujillo. 2017 has been an exciting year for Boston Women in Product. With events throughout the year, our organizing committee has loved being on this journey with all of you. As we gear up for 2018, here’s a look back at the past year with Boston Women in Product!

Technical Review 170

Technical Review Events Workshop Technology 170

Roy Madden

JUNE 29, 2021

We’re looking for a hands-on Marketing Automation Manager with Hubspot expertise to help us level up our B2B marketing efforts. Own Hubspot execution across the Sales and Marketing Hub, with a particular focus in Workflow creation and analytics. You have experience in B2B marketing. You already use and love Feedly.

Analytic Tools 133

Analytic Tools Technical Advisors Research Software Data Visualization 133

Mind the Product

DECEMBER 13, 2018

We’re beyond excited to be bringing our flagship conference #mtpcon – the world’s biggest and best product conference – to Singapore on March 25-26. All our conferences sell out so don’t miss out and grab your workshop tickets and conference tickets today! Amanda Richardson, CEO of Rabbit.

Analytic Tools 153

Analytic Tools Workshop Data Visualization Government 153

Dear Strategy

MARCH 15, 2023

I love teaching and sharing knowledge with others. What I don’t love quite as much (if I’m being honest) is writing! So, if I’m not too crazy about writing, and I absolutely love podcasting, then why have a blog in the first place? That’s all great news, but it also creates something of a conundrum. Cue evil laugh].

Framework 52

Framework Workshop Blog Education 52

Piyanka Jain

FEBRUARY 7, 2020

So what better reason is there for product marketers to make testing a key phase in their product lifecycle? The focus groups we exposed the product to loved it so much that they didn’t seem to care that it was priced $5 more than its predecessor. Not only did it look better, it even felt and peeled better.

User Testing 195

User Testing Product Research Workshop Testing 195

Roy Madden

JANUARY 29, 2021

We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment. You will be responsible for developing and executing the Feedly marketing strategy. Establish data-oriented practices to optimize performance and continually improve the efficiency and impact of marketing channels.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

Intercom, Inc.

JANUARY 24, 2023

At Intercom, we’ve reinvented different parts of our product many times over the years – most recently, our Messenger. This evolution always starts with one thing: a clear product vision. All products follow the same life cycle: development, growth, maturity, decline. Great companies reinvent products before reaching decline.

Vision 118

Vision Feedback Software Customer Experience User Testing 118

Product Innovation Educators

DECEMBER 12, 2022

How product managers can align stakeholders on product projects. Today we are talking about the need for product leaders to manage stakeholders and the associated challenges this creates. Aligning the perspectives of stakeholders on a product project is desirable as well as difficult. ” What a great quote.

Product Research 83

Product Research Workshop User Testing Management 83

Product Innovation Educators

FEBRUARY 20, 2023

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976. Underserved needs Product: 3.

User Testing 102

User Testing Product Management Product Manager Data Visualization 102

Mind the Product

JANUARY 22, 2019

As 2019 gets underway, I’ve been enjoying taking stock of what we saw at Mind the Product Training over 2018. As a product manager I’m always looking for signals and patterns, and evaluating what early trends could mean for my products, and now for product practice. Recognizing Product Intuition.

Research Software 149

Research Software Product Research User Testing Data Visualization 149

Mind the Product

FEBRUARY 25, 2020

It’s not rocket science that awesome products come from awesome teams, so what’s the key to creating and managing a team that’s designed for maximum impact? Here, taking advice from a number of product pros, we look at a selection of ways to build product teams and empower them to achieve success.

Weak Development Team 119

Weak Development Team User Testing Workshop Magazine 119

BrainMates

FEBRUARY 6, 2024

The Product Zoom Levels Framework By ADRIENNE TAN Product people often have to switch between different horizons. A framework that I often advise product people to utilise in these situations is known as “Zoom Levels.” Here, the focus is on aligning the product portfolio with the broader business strategy.

Framework 52

Framework User Testing Customer Experience Product Research 52

Product Talk

MAY 13, 2020

I’m excited to add Hope Gurion as an official author on Product Talk. She coaches teams using my Continuous Discovery Habits curriculum and is helping me bring the Continuous Discovery Habits workshop to more companies. We rarely see teams that are responsible for driving product outcomes. Grow market share. Tweet This.

Product Research 354

Product Research User Testing Customer Experience Feedback Software 354

Mind the Product

NOVEMBER 1, 2017

Our team is building a product for just one person. Eric loves coding and is passionate about new products. This is a brief of the persona built for one of our products. If I were a direct salesperson and now knocking at Eric’s door, I’d know how to sell the product to him. What is a Product Persona?

Construction 93

Construction Workshop User Testing Customer Experience 93

Johanna Rothman

NOVEMBER 9, 2023

Strategy and Product Feedback Loops Many of my middle-management and senior leadership clients want certainty about future work. ” As a businessperson, I, too, would love to predict my revenue a quarter to a year out. But most of my business focuses on coaching, workshops, or consulting. The world has changed.

Agile 96

Agile Product Research Feedback Loop Consulting 96

Product Innovation Educators

JANUARY 30, 2023

Insights from an innovative Design-Thinking program Today we are talking about Design Thinking through the lens of a unique new program at the University of Wisconsin that is teaching product design from a multiple-discipline perspective. Previously she was a marketing specialist for Accenture. 20:48] How did prototyping work?

User Testing 92

User Testing Education Customer Feedback Product Research 92

UX Planet

JANUARY 16, 2024

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. For startups and product owners, the stakes are high, and the path is treacherous. Time pressure: The urgency to bring a product to market leads to shortcuts.

Branding 89

Branding User Testing Product Research Data Visualization 89

Product Management University

NOVEMBER 4, 2019

Here’s the secret to a killer product overview. It’s more about what someone can do with the product than it is about what the product actually does. About 10 or 12 years ago, I was the victim of a killer product overview! I was the unsuspecting victim of a killer product overview! Here’s the story.

Travel 100

Travel Workshop B2B Article 100

Mind the Product

OCTOBER 17, 2019

Not small ones – we’re talking market-changing, behaviour-altering, competitor-leapfrogging ideas. And while we all love a complex corporate challenge here at Red Badger, we’re also advocates of “tech for good” and using our skills to create social impact. But action is just as important as inspiration. Day 0: The Brief.

User Testing 81

User Testing Research Software Feedback Software Product Research 81

Product Management University

JULY 26, 2021

That REQUEST A DEMO button on your website is offering demos to anyone who wants to see your products. There’s lots of interest in your products and you’re busy scheduling and doing demos. Salespeople love the REQUEST A DEMO button. Don’t let this become an obstacle to good top-of-the-funnel marketing.

Demo 130

Demo Product Research Workshop Differentiation 130

Userpilot

FEBRUARY 17, 2021

Wondering what the best product conferences of 2021 are? We’ve collected the best events for product folks that you can attend online or in-person. February Product Conferences. Product World. Product Marketing Rendezvous. Source: Product Marketing Alliance. Table of contents.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Sachin Rekhi

AUGUST 4, 2021

For years now loyal readers have been asking me to package up my learnings on product management into a cohesive course on the subject. So in 2020, I took a survey of all the available product management courses out there. There were plenty of courses introducing product management to those new to the role.

Technical Review 166

Technical Review Onboarding KPIs User Testing Feedback Software 166

Mind the Product

DECEMBER 11, 2019

Lucy Spence has a career in product that’s something to envy. She’s worked for some great brands including, Amazon, LoveFilm, TUI, M&S, Department of Health, Compare The Market and more. So, what is it about product management that makes this product pro tick? Product is more consistently understood there.

Customer Experience 100

Customer Experience Workshop Technical Review Entertainment 100

The Product Coalition

DECEMBER 25, 2022

There are many ingredients needed in order for your product to succeed. Not all of them are related to your product, or even to your product’s domain. As a product leadership academy, we have many presentations. Your customers’ ecosystem impacts your product’s success more than you think. Here is why.

User Testing 118

User Testing Customer Experience Presentation Engineering 118

The Product Coalition

MARCH 4, 2023

Being a product manager is truly wonderful and diverse job. Here are several questions you should ask yourself before considering a Product Management career. Leading a product is 90% “believing before seeing”. I’m talking about feeling confident that you will, in the end, build a good product. They manage the product.

Analytic Tools 137

Analytic Tools Data Visualization Product Management Product Manager 137

Mironov Consulting

JUNE 25, 2023

Many of my discussions with product leaders (CPOs, VPs and others who manage teams of product folks) are about the substance of product management: portfolios, competing stakeholders, pricing & packaging, tarot cards as a revenue forecasting model.  Last Product fit will probably be catastrophic.  This

Weak Development Team 127

Weak Development Team User Testing Customer Feedback Customer Experience 127

Mironov Consulting

MARCH 9, 2024

One technique that I teach in my product courses/workshops is something I call “count the digits.”  †† Here’s a scenario: You’re a product manager at an Enterprise software company and get a blizzard of incoming requests and demands and tickets and suggestions and ideas. 

User Testing 59

User Testing Reporting Tools Customer Experience Technical Review 59

The Product Coalition

JULY 28, 2022

Nimble young businesses, who live by the Lean Startup approach of building, measuring, and learning, move from nothing to a product customers love in what appears, from an established company perspective at least, virtually no time. List everything you already believe about your product. List every expected product feature.

Data Visualization 117

Data Visualization Startups Customer Experience User Testing 117

Product Innovation Educators

FEBRUARY 14, 2022

A bicycle company and innovation excellence – for product managers. Today we are talking about transforming a struggling company to excellence by applying product management disciplines, including R&D principles, innovation process, and more. Summary of some concepts discussed for product managers. [1:50]

Workshop 90

Workshop Engineering Books Education 90

Mind the Product

MAY 9, 2019

In March last year, my colleague and Mind the Product’s Director of Training, Rosemary King, wrote about how the company departments working alongside a product team could better work together to meet their common goals and to improve working practices. At Mind the Product, it’s always been clear to me what type of business we are.

Product Research 154

Product Research User Testing Weak Development Team Embedded Analytics 154

Product Management University

JUNE 12, 2017

Some days it feels like Agile frameworks are dictating how product management is done. At a minimum, they seem to be dominating the product management narrative in the software industry. If that’s true, it’s not good for your products and it’s not good for your organization. Everyone stay in your lane!

Framework 113

Framework Agile Product Management Product Manager 113