The Product Coalition

OCTOBER 27, 2024

Photo by petrenkod297238 We all know that good planning starts top-down by understanding the strategy and drawing your actions from it. At the beginning of the 2011 movie “I don’t know how she does it” Kate Reddy (Sarah Jessica Parker) needs to bake a pie for the school bake sale. One such area is roadmap planning.

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Healthcare Customer Experience Roadmap Presentation 78

The Product Coalition

APRIL 7, 2021

The company has been operating since 2011 and has already shipped hundreds of successful projects. Miquido Miquido was founded in Krakow in 2011 as a software house. Over the years, Fireart maintains its 5/5 ranking on Clutch. Droids on Roids Droids on Roids is another famous mobile app development company based in Wroclaw, Poland.

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Research Software Feedback Software Artificial Inteligence User Testing 149

The Product Coalition

JUNE 15, 2020

And does focusing on a product-led growth strategy make you a Growth Product Manager? Product-led growth strategy is a methodology that positions the product as the primary driver of growth for the company. For example Zoom, which was created in 2011, has managed to grow to 10 million users (200 million in 2020…and we all know why!)

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Onboarding KPIs Strategy Product Manager Product Management 88

Intercom, Inc.

OCTOBER 9, 2019

The range of work we do as product managers is so broad that we inevitably end up finding inspiration from all sorts of sources, whether it’s books on business strategy or essays on design.

Product Manager 201

Product Manager Product Management Reporting Tools Research Software 201

Userpilot

MARCH 29, 2022

One of the latest buzzwords in the SaaS circles is the ‘Product-led growth’ strategy. Several SaaS experts are raving about this ‘go-to-strategy’ that promises to boost customer engagement and satisfaction by making the ‘product’ the hero of everything the organization does.

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Feedback Software Onboarding KPIs User Testing Strategy 98

NextBigWhat

DECEMBER 29, 2024

Good strategy/bad strategy by Richard Rumelt Get the book: [link] When Richard Rumelt’s Good Strategy/Bad Strategy was published in 2011, it immediately struck a chord, calling out as bad strategy… The post Good strategy/bad strategy by Richard Rumelt: The difference and why it matters appeared first on nextbigWhat.

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NextBigWhat

MAY 16, 2021

The strategies used to grow from 0-600K users in 3 years. 1) Zapier, founded in 2011 by CEO Wade Foster, lets you connect different web applications to perform certain actions without the need of a human (with automation). 2) Strategy 1: Observe Customer Hangouts. 5) Strategy 2: Landing Page Hack.

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Feedback Software Customer Feedback User Testing Customer Experience 105

Arkenea

APRIL 10, 2025

This can include: Product strategy: Roadmap definition, market research, feature prioritization. Google began outsourcing support roles in 2011 and expanded to product development partnerships with firms such as Globant in 2014, leveraging global teams to accelerate projects like Project Ara and other internal tools.

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Analytic Tools Research Software Reporting Tools Software Review 52

Intercom, Inc.

FEBRUARY 6, 2020

It might be the same core product, but it’s a completely different strategy. Just look at the world of marketing: there are now more than 7,000 tools , up from a mere 150 in 2011.

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Feedback Software Analytic Tools Research Software Data Visualization 243

The Product Coalition

FEBRUARY 25, 2024

By 2023, Netflix’s original content accounted for nearly 55% of its total viewing hours , highlighting the success of its content strategy. Pricing Strategy: Adapting to Market Dynamics Netflix’s pricing strategy has evolved significantly over the years in response to changing market dynamics and consumer preferences.

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Analytic Tools Entertainment Customer Experience Data Visualization 143

Intercom, Inc.

JANUARY 16, 2020

Here are five quick takeaways: In 2011, Forbes Magazine called RealtimeBoard (Miro’s previous iteration) “a virtual whiteboard on steroids” We chatted to Andrey about this description to see if the shoe still fits today. We also do sales strategy plan in Miro. Short on time? Do you think that description still fits?

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Research Software Data Visualization User Testing Customer Experience 249

Userpilot

NOVEMBER 17, 2021

started as BizTalk 360 in June 2011. ” It took another 18 months of hard work, but by June 2011, Saravana finally launched the first version of his product, BizTalk360. Fast-forward to 2011 – the blog had grown to 15,000 dedicated readers, bringing lots of online awareness to the newly-launched product.

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Customer Experience User Friction Enterprise Document 98

Intercom, Inc.

JULY 1, 2019

Here’s an example of Intercom, and how we changed this from 2011 through to today. In 2011, you had to paste this JavaScript into your product. The top right is your strategy. The rest of the time, it’s usually better to reconsider. An example of how to make onboarding improvements.

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User Testing Customer Experience Onboarding KPIs Magazine 223

Product Talk

JANUARY 20, 2016

A business model canvas might be created once during a strategy session and never used again. The Greatest Grid: The Master Plan of Manhattan, 1811-2011 by Hilary Ballon. And, of course, there is our most debated artifact, the roadmap. Despite the prevalence of maps in the world of product, they are often under utilized. 2002, March).

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Userpilot

SEPTEMBER 4, 2023

Blue ocean strategy has become an increasingly popular business framework over the past two decades, especially in the SaaS industry. This article will provide an in-depth look at the blue ocean strategy, including its origins, core principles, implementation, and measurement of success. What is the Blue Ocean Strategy?

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Analytic Tools Data Visualization Feedback Software User Testing 90

Brian Balfour

JULY 12, 2017

Old Channels Get Killed Off In late 2011 Pinterest hit an inflection point and their growth started to take off. The channel does not mold to the product. Product Channel Fit creates new companies. But if not managed properly, can also kill your company. One of the reasons were they hit product channel fit.

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The Product Coalition

MARCH 19, 2023

I even remember that after the successful IPO in 2011, I told my husband that this was the first time that I felt my stock options and their value were truly related to the work I did. But as important as my work was, its boundaries were predefined.

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User Testing Framework B2B Document 167

The Product Coalition

MARCH 14, 2023

Source: The Lean Startup, Eric Ries, 2011 Takeaways from the Book “The Lean Startup” Validate your ideas through rapid experimentation. Established management strategy relies on creating a plan, setting milestones, and delegating tasks. Those that can learn the fastest directly from users will win.

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User Testing Product Research Feedback Software Development 146

Intercom, Inc.

MAY 1, 2018

Intercom has grown like a weed since I’ve been involved, which is August 15, 2011, our incorporation date. The top right is your strategy. The second business is Slack. The question then becomes, how do we get from signed-up to success? Most people are good at staying out of the lower right. That work is easy but does nothing.

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Customer Experience User Testing Weak Development Team Definition 223

Radical Product

SEPTEMBER 24, 2019

This is the approach I took when I co-founded Likelii in 2011 to help wine enthusiasts find wines they were likely to like. Once you have a clear vision, your product strategy translates your vision (the Why) into your How. Until now, product strategy has been a fuzzy term?—?you We had a clear vision.

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Product Strategy Strategy Vision Download 40

Userpilot

OCTOBER 20, 2023

TL;DR Product-led growth is becoming the go-to growth strategy and PLG tactics can help sales-led companies to improve customer experience. Product-led growth is here to stay Product-led growth is likely to continue reinforcing its position as a go-to-market strategy for SaaS companies. Let’s get right to it.

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Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Modus Create

NOVEMBER 9, 2020

is a great tool for enterprises who want to set strategy, capture customer ideas, and overall be prepared going into the build phase of digital product development projects. The partnership will further supplement Modus’ continued growth since its founding in 2011.

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Magazine B2B Roadmap Consulting 73

The Product Coalition

JULY 10, 2022

They became famous for the ethics strategy when they ran their ad campaign “Don’t buy this jacket”. Patagonia ad from 2011?—? more on this campaign Strong brands embody multiple core values Many of these examples above advertise one value primarily, but many have risen to notoriety by creating additive value.

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User Testing Advertising Branding Customer Experience 158

Business of Software Conference

MAY 5, 2022

Clayton Christensen discussed it in 2011 Watch. Bob Moesta and April Dunford discussed JTBD from a strategy POV online in 2021 Watch. This wont be the first time JTBD has featured at a BoS Conf; JTBD founder Prof. Bob Moesta and Chris Spiek gave a live demo of the theory in 2013 Watch.

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Modus Create

JANUARY 9, 2025

As Ive said, any strategy for deploying technology should go hand-in-hand with a thoughtful approach to organizational design , and the most successful companies will structure work to cultivate innovation, enable their people to perform at their creative best, and be intentional about applying AI so it delivers tangible business outcomes.

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Analytic Tools Reporting Tools Software Development Software Developers 40

Userpilot

JULY 29, 2024

To create a successful product marketing strategy, you need to set tangible goals, create user personas to understand your target audience better, and develop messaging that showcases your unique value proposition. How to create a successful product marketing strategy? Userpilot ’s blog posts.

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Research Software Feedback Software Product Marketing Reporting Tools 104

Good Product Manager

DECEMBER 8, 2014

” It outlines three questions that product management leaders can ask themselves to help clarify product strategy, drive their portfolio strategy and improve their ability to achieve growth objectives. I recently published my first post on LinkedIn “Pulse.” Happy Holidays. Enjoy this soon-to-be holiday classic!

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Reporting Tools Research Software Data Visualization Product Manager 74

Intercom, Inc.

JULY 25, 2019

And this idea of “not now” is really powerful, because saying no is really critical to any kind of product strategy and product execution. But obviously you and I are involved in different ways at times to check in and ensure we’re aligned on company strategy. Des: For us in the years of circa 2011 through 2019 or whatever, right?

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Research Software Feedback Software Product Research User Testing 209

BrainMates

SEPTEMBER 8, 2019

This blog was originally written in 2011 and updated in September 2019. This will help you decide your stakeholder strategy. Stakeholder strategy. Your strategy at a minimum should include: Stakeholders that you need to work on, or win over, and the best ways to approach them. Adrienne Tan. Power mapping tools.

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Data Visualization Weak Development Team Management Management 92

freshtrax

AUGUST 27, 2019

So, let’s take a closer look at the differences between each social media platform to help you understand which platform is most suitable for your marketing strategy. Since LINE was released in Japan in 2011, it has significantly increased by MAU. Social media only constitutes a fraction of your Japanese marketing strategy.

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Research Software User Testing Data Visualization Magazine 96

Mind the Product

JANUARY 23, 2017

In 2011, Nate left Stryker to build Brightface, a product development company that focused on mobile and web applications including Cycleface which was acquired by Strava, the #1 fitness app for endurance athletes. As the CEO of ProdUX Labs, Melissa does strategy and training for product management teams globally.

Research Software 70

Research Software User Testing Customer Experience Workshop 70

Sachin Rekhi

MAY 7, 2022

His 2011 book, The Lean Startup , has become a New York Times best seller, selling millions of copies to aspirational entrepreneurs. He says these two metrics set the bounds of your distribution strategy: your CLV must exceed your CAC to be successful.

Weak Development Team 113

Weak Development Team Reporting Tools Advertising Startups 113

Intercom, Inc.

DECEMBER 28, 2022

For one, Eoghan McCabe , our Co-founder and Chairman, returned to the role of CEO , the position he had held from our founding in 2011 until 2020 – and he is bringing a renewed focus on the customer service space, so you can expect to see even more innovation from us in that area. How will it change customer support?

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Reporting Tools Technical Review ChatGPT Customer Experience 118

Mind the Product

APRIL 18, 2017

Most recently Jeff co-founded Neo Innovation (sold to Pivotal Labs) in New York City and helped build it into one of the most recognized brands in modern product strategy, development and design. As the CEO of ProdUX Labs, Melissa does strategy and training for product management teams globally.

Research Software 89

Research Software User Testing Customer Experience Workshop 89

Userpilot

MARCH 7, 2022

These tactics listed above have helped Brand24 get funding—even funds from the USA, Great Britain, and Poland from select companies who, in 2011, initially rejected their idea! The road towards a successful launch can be a tough one, filled with product development risks. In 2015, they finally got funding and have been on the up and up.

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Analytic Tools Data Visualization Reporting Tools Technical Review 134

UX Studio: Product Management

JULY 12, 2021

They are a unique and fun team of professionals with expertise in digital strategy, website and eCommerce design , and creating brand identity. . They follow a three-step process when creating their solutions: Firstly, they focus on strategy by carrying out competitive research, user research, or growth roadmapping.

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Research Software Data Visualization Feedback Software Analytic Tools 93

Intercom, Inc.

JULY 25, 2018

Four of us signed the incorporation documents for Intercom Inc, in August 2011. Often, this outlier is right and this is a positive change to your company strategy, but that change needs to be a deliberate decision , not an accident. That’s what this talk (now essay) is about: people. Narrator: It doesn’t.

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Onboarding KPIs User Testing Startups Vision 152