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16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. In-app strategies for converting free or trial users to paying customers. Measure campaign performance and refine your customer acquisition strategy.

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Product Conferences In 2021 You Can’t-Miss

Userpilot

Wondering what the best product conferences of 2021 are? February Product Conferences. We are already halfway through the shortest month of the year, but that doesn’t mean you have missed your chance at some quality conferences. What: The largest online product management conference in the world with years of digital experience.

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Positioning Jujitsu | April Dunford | BoS Conf Online Europe 2020

Business of Software Conference

She is a globally recognized expert in Positioning and Market strategy. In this talk you will learn how to: use strategic positioning to carve out a place in the market where you can win against any competitor of any size and share a set of detailed examples where she did exactly that. But it doesn’t have to be this way.

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My Faith in True Market-Facing, Customer-Value-Driven Product Management Has Been Fully Restored!

Product Management University

After countless conversations, articles, webinars and conference sessions, I started to feel like the profession of product management had been reduced to…. Convincing stakeholders the above supports company goals (product strategy). Finding user problems. Writing epics and stories. Cranking user stories through the agile factory.

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The Best of Everything Handpicked for PMs

The Product Cafe

There's no need to wait another year to make positive changes in our lives. Let's take a quick look at the top product people, books, courses, and conferences you should check out this year. He is a key advisor and speaker known for his product strategy insights. ✨ Even before this year started, our team was super busy.

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Dark Funnel in SaaS: How To Confront Dark Funnel and Make It Work for You?

Userpilot

Make use of branded conference swag to promote your company at conferences and raise positive awareness. Take advantage of employer branding to turn your employees into brand advocates and drive positive virality. You can also gauge whether these mentions are positive or negative. SaaSholic Blog. Let’s dive deep!

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The Product Marketing Manager: How They Bring Value to The Market

The Product Coalition

The spectrum of the position ranges from the strategic level to the communication level. Strategy On the strategic side, this means finding out what is unique within a market about a company’s offering, and steering the company and/or its product to position itself in the place that will lead to success. Empowering sales.