February, 2022

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The Great Silence

The Product Coalition

Why have Product Managers stopped speaking to customers? Very sadly, most product managers I meet today no longer talk directly to customers regularly. If you ask; “How many customers did you speak to this week?” …most invariably say zero. I know this because I asked. I ran a survey with industry insiders and at least 50% of all product managers who responded haven’t spoken to a customer recently.

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Why Product Owners Need Effective Scrum Masters?

Roman Pichler

Listen to this article: [link]. What the Scrum Master Should Do. While the role is discussed in many books and articles, I find that it is still not always correctly understood. What’s more, it’s not uncommon in my experience that product owners have to do their job without the support of a Scrum Master or agile coach. So why is the role important? I view the Scrum Master as someone who takes care of process, collaboration, and organisational change issues.

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Ask Teresa: Who’s Responsible for What in the Product Trio?

Product Talk

As a product discovery coach, I get asked a lot of questions. This makes complete sense—as people read my book, take one of my courses , go through my training , or watch one of my talks, they naturally wonder about applying the concepts of continuous discovery to their own work. They consider the ideas in the context of their own team and company. And sometimes they simply need a little further clarification and guidance in order to feel confident taking the next steps.

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Influencing Your Core Product Team

The Product Guy

You should treat everyone you work with like your customers. Watch and learn more from product management expert, Tanya Koshy.

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From MVP to MAP (Most AI-ready Product)

Product managers have long relied on the Minimum Viable Product (MVP), but in the age of AI, a minimum AI-Ready Product (MAP) – an evolution of the MVP that ensures a product is not just functional but ready to leverage AI from day one has become crucial

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The Five Stages of Product Adoption

Alchemer Mobile

We’ve broken the concept of product adoption into five key stages, outlined product adoption metrics, and provided some strategies for how to improve product adoption. What is product adoption? Product adoption refers to how customers embrace and use a product. It is the way in which customers discover a new product, understand its purpose and value, and then continue to use it as intended.

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Effective communication with software engineers

Mind the Product

In today's article, Simón Muñoz shares some tips on communicating effectively with engineering teams that he has been learning throughout his career, as well as elaborating on why it's important [.] Read more » The post Effective communication with software engineers appeared first on Mind the Product.

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Infrastructure at speed: 5 lessons learned from building Intercom in Europe

Intercom, Inc.

In December, we announced European data hosting , the result of one of Intercom’s biggest ever infrastructure projects. We’re continuing to expand Intercom globally, and the lessons we learned while building out the infrastructure will be invaluable. Until now, Intercom has been a multitenant application hosted in a single region in AWS.

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Product in Practice: Assumption Testing with Engineers at Orion Labs

Product Talk

Engineers are often reluctant to participate in discovery. This is only natural: Through years of bad habits, many of us have shown engineers that we only value them for the code they can write. This is a common mistake that Teresa addressed in a Core Concepts post , saying “We’ve spent the past 30+ years asking engineers to be order takers. We’ve often shut down their ideas before they can fully explain them.

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Increasing Openness to Product Testing

The Product Guy

Anomaly or trend — organizations being more open to testing. What do you think? Watch and learn more from product management expert, Amin Bashi.

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What Your Financial Statements Are Telling You—And How to Listen!

Speaker: David Worrell, CFO, Author & Speaker

Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.

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Five Ways to Track Customer Sentiment

Alchemer Mobile

Delivering customer love starts with listening to your customers. To get a sense of how customers feel about your brand, you must start by tracking customer sentiment. But where should you start? This post covers five ways to track and evaluate customer sentiment. Before we begin, let’s align on the the importance and value of customer sentiment. What is customer sentiment and why does it matter?

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372: Improve innovation at your organization with this novel – with Norbert Majerus

Product Innovation Educators

A bicycle company and innovation excellence – for product managers. Today we are talking about transforming a struggling company to excellence by applying product management disciplines, including R&D principles, innovation process, and more. We’re discussing a business novel that shares these topics in an engaging and practical way, titled Winning Innovation: How innovation excellence propels an industry icon toward sustained prosperity.

Workshop 244
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Killing product zombies: a five-step approach

Mind the Product

As product people, we find features, processes, and products that aren't functioning well. This article is an overview of a trigger list, that a team can refer to identify and kill such non-functioning product zombies. [.] Read more » The post Killing product zombies: a five-step approach appeared first on Mind the Product.

Reference 227
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CX expert Jay Baer on creating experiences that get your customers talking

Intercom, Inc.

Sometime in the 1980s, businesses started outsourcing their call centers to specialized companies in lower-cost locations to reduce operational costs. And further along the line, customer support started being treated as a cost center – a necessary, but non-profitable part of a business. Today, more and more businesses are realizing the true bottom-line impact of creating great customer experiences.

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Your Guide to Product Management Interviews: Top Questions with Answers

Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y

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Disruptive Product Design, According to Jenine Lurie

The Product Coalition

Stories about how to design for maximum productivity with minimum wasted effort or expense Continue reading on Product Coalition ».

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Realizing Customers’ Needs

The Product Guy

A lot of people say they focus on customers needs, but it is VERY difficult in practice. Watch and learn more from product management expert, Tanya Koshy.

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Advanced Mobile App Marketing Strategies to Improve App Store Optimization (ASO)

Alchemer Mobile

There are hundreds – if not thousands – of articles in the world covering App Store Optimization (ASO) essentials. While it’s critical to perfect these fundamentals, we want to spend time diving into some of the more advanced mobile app marketing strategies to improve ASO. App store optimization goals. The ultimate long-term goal of ASO is to reduce the cost of acquiring new customers by making the search and decision-making process faster.

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373: Using Lean Startup in large organizations – with Jim Euchner

Product Innovation Educators

Using an Innovation Stage-Gate – for product managers. Today we are talking about how Lean Startup can be used at large organizations. To tackle this topic, Jim Euchner is joining us. He has helped many large companies implement innovation practices including Lean Startup and has written the book on the topic, titled Lean Startup in Large Organizations.

Startups 241
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Effective Risk Management: Balancing Safety, Compliance, and Opportunity

Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.

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Thriving in hypergrowth – Cassidy Fein on The Product Experience

Mind the Product

While hypergrowth can be amazing, it comes with a separate set of challenges. We talked with Cassidy Fein about how to navigate this environment. [.] Read more » The post Thriving in hypergrowth – Cassidy Fein on The Product Experience appeared first on Mind the Product.

Strategy 221
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Transform the way you share your work: Tricks from Hollywood’s publicity playbook

Intercom, Inc.

At Intercom, we believe in the power of sharing cross-functionally. Seeking feedback at various stages of a project helps avoid bottlenecks and silos, and ultimately drives business impact. Diving into a new project is an exciting challenge, but it takes time to develop context, address stakeholder needs, and meaningfully understand the problem. Without even realizing it, we begin to work with blinders on.

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Network Product Users Aren’t Equal

The Product Coalition

Networks and other marketplace products (referring to all as networks for simplicity) are challenging because of the co-dependency between… Continue reading on Product Coalition ».

Reference 193
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The Complete List of UX Research Conferences and Events in 2022

UserInterviews

A giant list of 80 upcoming conferences on UX research and design, including online, in-person, and hybrid events through 2022.

Events 141
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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

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Over-orchestrated: what happens when your team is too in-sync

Atlassian

Subscribe to Work Life Get stories like this in your inbox Subscribe. 5-second summary. Team cohesion is an important component of high-performing teams. Too much team cohesion can mean that individuals focus on coming to an agreement rather than finding the best idea. Encouraging a culture of healthy dissent can help prevent this – but only if team members feel psychologically safe.

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374: The one marketing communication framework product managers need to know – with J.J. Peterson

Product Innovation Educators

How product managers can move their customers to action using the StoryBrand Framework. Today we are talking about how to clearly communicate the value of a product to customers. Specifically, we will learn about a 7-part framework for marketing communications. Joining us is Dr. J.J. Peterson, whose PhD is specifically about the validly and effectiveness of this framework, which has been used by tens of thousands of organizations.

Framework 236
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Web3 for product managers

Mind the Product

In this blog post, Paul Shustak summarizes the main cultural, technical, economic, and UX differences in product management and product discovery on web3 applications. [.] Read more » The post Web3 for product managers appeared first on Mind the Product.

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2022 customer support trends: How support leaders are adapting

Intercom, Inc.

Customer support has never been a walk in the park. But with the onset of the COVID-19 pandemic that disrupted entire industries, forced many of us into working remotely, and brought about unprecedented digital transformation, the last two years have been particularly demanding. To keep up with these changes, last year we released our first Intercom Customer Support Trends Report.

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Apache Airflow® Best Practices: DAG Writing

Speaker: Tamara Fingerlin, Developer Advocate

In this new webinar, Tamara Fingerlin, Developer Advocate, will walk you through many Airflow best practices and advanced features that can help you make your pipelines more manageable, adaptive, and robust. She'll focus on how to write best-in-class Airflow DAGs using the latest Airflow features like dynamic task mapping and data-driven scheduling!

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3 Reasons Product Managers Make Great CEOs

The Product Coalition

It’s all about learning and practicing leadership every day! Continue reading on Product Coalition ».

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See and Resolve Team Dependencies, Part 2: One Person Outside the Team

Johanna Rothman

Small-World Network. Does your organization have an enterprise architect or Chief Product Person? We create these positions to check that the teams don't try to implement something “wrong.” However, a single person in this position creates bottlenecks and dependencies. (A committee might create even tighter bottlenecks.) Those dependencies slow the work.

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How to Survive in a World of Information Overload

Nir Eyal

We live in a world of too much information, and it’s nothing less than a blessing. Throughout most of human history, access to knowledge was limited. Power equated to how much information you had access to. Kings built great libraries, and texts were rare and valuable things. Today, however, what was once scarce is abundant. We’re drowning in information.