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B2B Product Manager Magazine November 2018

Product Management University

The B2B Product Manager Magazine November 2018 is now available. When you attain that level of knowledge, your solutions are indispensable, your marketing messages speak directly to the agenda of decision-makers, and your salespeople are treated as trusted advisors. The top 1% all have one thing in common. It drives everything they do.

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418: Telling the product and brand story – with Sarah Panus

Product Innovation Educators

This is a branding and messaging issue. These are the types of stories you read in a magazine or on a digital site. Storytelling can help you understand what is and isn’t working—what messaging or features customers want to know more about. Storytelling amplifies that message and gets it across to more people.

Branding 256
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You’re Designing Websites WRONG! Here’s How to Fix It (with Examples)

UX Planet

Key Design Considerations: Clear Product Messaging: Users should immediately understand what the software does and how it benefitsthem. Key Design Considerations: Clear Value Proposition: A concise and compelling message communicates why a business standsout. Example Websites: Medium Smash Magazine 7.

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Transform the way you share your work: Tricks from Hollywood’s publicity playbook

Intercom, Inc.

Advertisements are inescapable – they’re on the side of our bus to work, they’re in the magazine we’re reading, and they’re infiltrating our social media feeds, podcasts, and television shows. “As Welcome feedback and gather perspectives from the audience, whether through a form, a listening tour, or direct messages.

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The T-Shaped Product Manager

Roman Pichler

Regularly read trade journals, product reviews, and user forum messages to see what’s happing in your industry and how people respond to your product. Attend conferences and trade shows to stay on top of market trends and see what other companies are working on. Test competing offerings.

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Experiment 08 – New Compact Magazine View Option

Roy Madden

In Experiment 08, we took that feedback into account and added a new density preference which can be applied to text only, magazine, and card views. installed, if you experience any bug or run into a part of the experience which does not feel polished, please add a message to the #bugs Slack channel. Once you have 48.0.2

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Enhancing Soundcloud’s Discovery Experience and Positioning through Content Categorization

The Product Coalition

A proposed solution What if artists, record Labels and magazines had their own types of accounts? But what if they could choose a record label page they’ve been authorized to tag and a magazine/curator to be premiered on? Soundcloud already lets artists specify a record label as plain text when they upload new content.