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448: Insider tips for applying Amazon’s Working Backwards to product projects – with Colin Bryar

Product Innovation Educators

To give us the details on this approach, Colin Bryar is with us. Colin is co-founder of Working Backwards where he coaches executives at both large and early-stage companies on how to implement the management practices developed at Amazon. 4:39] What is the “working backwards” approach?

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Why Acting Like the “CEO” of Your Product Might Be Doing More Harm Than Good.

The Product Coalition

When most of us think of this title, we immediately think of power, autonomy and authority, and herein lies the problem: while Ben goes on to describe in some detail what a good CEO (and as a corollary, a good Product Manager) looks like, each of us has a pre-loaded concept of “CEO” in our minds already. It’s a relative term?—?some

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7 steps to creating better help center content

Intercom, Inc.

The feelings customers take away from an experience with your company are far more important than any “response time” metric. Keeping our customers’ needs in mind helps us create content that sets our customers up for success, and motivates them to achieve it. To answer a pressing question – create an FAQ.

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Paving the Cow Path and Other Stories by Simon Cross

Mind the Product

Cross has spent most of his six years with the company working on developer products and is currently working on Facebook at Work. I’m pretty sure I’m a terrible product manager,” he joked, “at least I used to be – and I’ve spent most days in the past six years thinking about how I can be better.”. The Cow Path Paver.

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Moving from reactive to proactive customer support

Intercom, Inc.

Providing a great proactive customer experience is everyone’s responsibility in your company and that makes collaboration critical to success. If someone reads one of our help center articles they’ll be prompted to let us know whether it answered their question. Partner cross-functionally for maximum impact.

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Leading your support team through a crisis

Intercom, Inc.

As a leader you’ll want to make sure that your team (and the wider company) has all of the information they need at their fingertips to answer your customers’ questions. Ecommerce fulfillment platform Shipbob , also keep their entire company well informed of any customer experience updates with a live Q&A document.

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Product thinking: behind our new Messenger home screen

Intercom, Inc.

Think of it as the perfect front desk for your company. Using apps, you can create tailored experiences for leads and customers when they open the Messenger. We realized we needed to find room to solve problems in the Messenger outside the realm of conversations – before a question was asked at all.