Mind the Product

DECEMBER 26, 2019

In this ProductTank Toronto talk, Richard Reiner , Executive Chairman at dfuse , takes us through various case studies and lessons learned from his experience building and marketing products in the cybersecurity space. Surviving in a maturing market at Enomaly. Surviving in a Maturing Market at Enomaly.

User Testing 96

User Testing Customer Experience Marketing Research Software 96

Mind the Product

JULY 29, 2019

The banking industry changed significantly after the 2008 financial crisis. Adopting a Lean approach and launching a bare-bones MVP is difficult when you need to have raised millions and obtained a banking licence before you enter the market. The Product Experience gap in Banking. Have Clear Product Principles.

Banking 90

Banking User Testing User Friction Differentiation 90

All About Product Management

JANUARY 6, 2008

What you would do differently in 2008 Harvard Business Review went out on the streets of Boston and interviewed a number of individual and asked what they would do differently next year. The full video interview can be seen at 2008 workplace resolutions. Listed below are the key points that managers in the Boston area said.

Product Management 48

Product Management Product Manager Management Management 48

Userpilot

MAY 19, 2021

The B2B SaaS marketing space can feel a lot like an echo chamber. SaaS marketers need to move fast and break things, but rather than jumping from one ‘shiny new growth hack’ to another, stick to a few tried and tested tactics first. What do SaaS Companies spend on B2B Marketing? Creating A B2B SaaS Marketing Plan.

Research Software 119

Research Software B2B User Testing Customer Experience 119

The Product Coalition

OCTOBER 26, 2021

How different company with different sizes used the Business Model Canvas to successfully compete in the market. Then, how three companies are using it to be competitive in the market. The short lifetime of the product would have killed the B2C market. Four examples from the hospitality ?? yes, more than Booking.com).

Research Software 179

Research Software User Testing Feedback Software B2C 179

The Product Coalition

APRIL 13, 2020

However, as we could see it during the global economic crisis in 2008–2009, the numbers of angel investors may not go down but remain the same or even increase. Businesses that are ready to timely optimize business models, marketing, product design and development for changes in the modern market will take advantage in 2020.

Startups 148

Startups Travel Finance Product Research 148

The Product Coalition

APRIL 7, 2021

Fireart engineers have vast expertise and domain knowledge in fintech, health tech, marketing and advertising, telecommunications, eCommerce and retail, and many other business sectors. It was established in 2008 in Poznan. Netguru Netguru is one of the leading product design and software development companies in Poland. sk and Bia?ystok.

Research Software 137

Research Software Feedback Software Artificial Inteligence User Testing 137

Mind the Product

OCTOBER 18, 2016

To be able to get the new model out the door, product manager Kate Arnold had to bring together the Netflix founders on strategy, and work with users, analytics, design, engineering, with marketing on the new acquisition model, with finance on the business model and billing, with the warehouse on fulfillment, and with film industry.

Analytic Tools 156

Analytic Tools CTO Coach Finance Customer Experience 156

Product Innovation Educators

JUNE 24, 2019

Your success is defined by whether the case sells well in the market. The risk you’re being paid to take is understanding the market, but you’re also being exposed to risks like foreign exchange rates. ” An edge is something you both know and can do that others in the market don’t know and cannot do.

Data Visualization 149

Data Visualization Product Management Product Manager Analytic Tools 149

First Round Review

MARCH 17, 2020

Bob Moore's first brush with life as a founder started in 2008—three days before Lehman Brothers collapsed. Here, Moore shares the lessons he's learned along the way, from weathering bear markets and losing out to the competition, to finding (and falling out of) product/market fit.

Startups 40

Startups Product Marketing Marketing 40

The Accidental Product Manager

MARCH 16, 2020

The good news about the furnished-rental housing market is that it has been growing. This increase is despite the face that the market is facing new competition from sources such as Airbnb and other startups. How To Market Furnished Apartments. The furnished apartment market is currently booming.

Marketing 65

Marketing Product Management Product Manager Customer Experience 65

The Product Coalition

FEBRUARY 22, 2022

That includes marketing, customer support, operations, senior management, sales, HR, finance, etc. Whether it’s direct or indirect revenue, acquisition, retention, DAU, market share, cross-selling, profit, brand value, etc. Otherwise we would not need PMs at all. Business objective results: or key results for those teams using OKRs.

Definition 143

Definition Product Research Customer Experience Finance 143

Product Innovation Educators

NOVEMBER 2, 2020

Since then I’ve been to every international conference since 2008, and I’ve been in nearly every role in PDMA, including president. Market Research. I’ve been in product management my entire career, in many roles, but I didn’t even know much about PDMA until around 2007. Culture, Teams and Leadership.

Certifications 189

Certifications Research Software Product Management Product Manager 189

Userpilot

JULY 6, 2021

SaaS product growth strategy #1 – Market penetration. SaaS product growth strategy #3 – Market development. A SaaS product growth strategy is an action plan designed to increase your market share. Market penetration- promoting your existing products in your established market. The Ansoff Matrix.

Feedback Software 98

Feedback Software Research Software Analytic Tools Onboarding KPIs 98

Intercom, Inc.

MAY 1, 2018

I’ve been working with my co-founders since 2007-2008. I don’t look at Intercom and think that we nailed marketing or that we nailed comms or media relationships or virality. You can check out the slides and video below. Would you prefer a written account? What follows is a lightly edited transcript of the presentation.

Customer Experience 223

Customer Experience User Testing Weak Development Team Definition 223

Product Talk

SEPTEMBER 13, 2017

Back in 2008, I was a product manager at a startup that operated online communities for university alumni associations. This new structure brings the two sides of the market—people who need help and people who can offer help—closer together under the same opportunities. without favoring one side of the market over the other.

Product Research 261

Product Research Research Software User Testing Data Visualization 261

Arkenea

JANUARY 1, 2025

AppStorewent LIVE In July 2008 the Apple’s App Store went live. Google followed suit and launchedGoogle Play – ‘An evolution of Android Market’ In 2012, Google took a big new step in bringing all of its content arms under one roof Google Play. On launch day the marketplace featured 500 apps.

Healthcare 98

Healthcare Wireless Download Startups 98

freshtrax

AUGUST 6, 2019

freshtrax is btrax’s blog where readers can find articles on the latest marketing, business, and design trends in Japan and America. freshtrax published its first article in 2008. As we saw a need to provide services that complemented our design expertise, we also started offering marketing and branding services in 2008.

User Testing 81

User Testing Customer Experience Naming Vision 81

Sachin Rekhi

MAY 7, 2022

The Lean Startup methodology, first described in 2008 by Eric Ries, has taken the startup world by storm. But the market collapse was ultimately interpreted "as a kind of divine judgment against the technological optimism of the 90s". Improve on the competition — “Don’t try to create a new market prematurely. Sequencing Markets.

Weak Development Team 113

Weak Development Team Reporting Tools Advertising Startups 113

freshtrax

AUGUST 27, 2019

To be successful in any market, properly marketing your business to the right audience and choosing the right marketing tactics are very important factors to consider. In this age of technology, social media has become a very powerful and popular marketing tool that can reach a large population and a variety of users.

Research Software 96

Research Software User Testing Data Visualization Magazine 96

Andrew Chen

NOVEMBER 6, 2019

Nivi, half of the Venture Hacks blog, wrote back in 2008: The pitch is the perfect tool for fans who are spreading the word about your company. In that way, you take a ton of market risk — but if it works, you might dominate the whole category. Investors use the pitch when they tell their partners about your startup.

Startups 109

Startups Customer Experience Technical Review Travel 109

Mironov Consulting

JUNE 16, 2022

Feels like 2008 to me. I remember major tech downturns in 1985, 1992, 2001 and 2008.  Especially  9/11 came around less than two weeks later, which crushed financial markets and VC funding.    A lot of companies that were counting on hoping for near-term funding rounds will be disappointed.

Startups 59

Startups Naming Positioning Branding 59

Mind the Product

MAY 29, 2018

He is the co-author of the New York Times bestseller, The Lean Entrepreneur and has over 20 years experience helping companies bring high-growth products to market. Kate has more than 20 years product management, leadership and marketing experience with the likes of Yahoo! Brant Cooper helps organizations big and small innovate.

Technical Cofounder 96

Technical Cofounder Fractional CTO CTO Coach User Testing 96

Intercom, Inc.

JANUARY 24, 2019

It’s now so inexpensive to go to market that having a great tech vision and product isn’t enough. It’s less expensive than it’s ever been in terms of actually getting a product to market, whether it’s leveraging platforms like Salesforce or GCP or AWS or Heroku. We’re not trying to invent it.

Analytic Tools 151

Analytic Tools Data Visualization User Testing Artificial Inteligence 151

AB Tasty

JUNE 10, 2024

Capturing attention and standing out in a market saturated with so many options is a challenge now more than ever. They overlap in their ability to make the customer feel as if they have a unique relationship with the brand in a way that the mass marketing of the past could never achieve. This is the beginning of personalization.

User Testing 98

User Testing Data Visualization Customer Experience Analytic Tools 98

Sachin Rekhi

FEBRUARY 4, 2009

2008 saw an explosion in virtual currencies and their associated virtual goods all across the internet. To top it off, over $580 million was invested in virtual goods related startups in 2008. monthly active users on Facebook , respectively.

Advertising 60

Advertising Entertainment Customer Experience Books 60

Bain Public

MARCH 20, 2021

Flash Belt 2008, Minneapolis, U.S. Flash Forward 2008, San Francisco, U.S. FITC Toronto 2008, Canada FITC Toronto 2007, Canada Flash Belt 2007, Minneapolis, U.S. Flash Forward 2007, Boston, U.S. FITC Winnipeg 2006, Canada FITC Toronto 2006, Canada FITC Toronto 2005, Canada Flash Forward 2005, New York, U.S.

Artificial Inteligence 52

Artificial Inteligence User Testing Workshop Roadmap 52

Intercom, Inc.

SEPTEMBER 6, 2018

If you invested $1,000 in Starbucks at its low point in 2008, that investment would currently be worth over $14,000. If you enjoyed this post, check out our other talks from the 2017 Inside Intercom world tour : Brian Donohue’s Builder beware: marketing tension in product-first companies.

Customer Feedback 151

Customer Feedback Construction Customer Experience User Testing 151

Imaginary Cloud - Design

APRIL 16, 2020

If you're about to design a new product or to expand it to a new market, leave your assumptions aside: focus on your users first. Look at the example of the world-wide famous Starbucks when expanding to Australia: the northern american chain decided to open their business in Australia in 2000 and by 2008, it had 87 open stores.

User Testing 113

User Testing Research Software Customer Experience Customer Feedback 113

The Product Coalition

AUGUST 9, 2023

In 2008, Nakamoto introduced a concept that would spark a revolution — blockchain. From predicting market trends to identifying fraudulent activities, this dynamic duo takes the guesswork out of decision-making. AI’s superpower lies in its ability to process massive amounts of data and extract meaningful insights.

Data Visualization 147

Data Visualization Finance Banking Healthcare 147

Intercom, Inc.

SEPTEMBER 22, 2022

But the fact is that a large portion of the employees – developers, marketers, product managers (whose work depends on an intimate understanding of the customer) – rarely, if ever, interact with them. And where we focus in that market is specifically on the US and Canada and data matching needs.

User Testing 138

User Testing Customer Experience Research Software Customer Feedback 138

freshtrax

AUGUST 3, 2021

While still in highschool, Rika started her company, AMF, a marketing startup run entirely by girls in their teens. She’s developed a reputation as a “marketer who hears the voices of young girls around Japan.” Rika Shiiki – Co-Founder & President of AMF. rikashiikiamf. Chika Tsunoda: Founder & CEO of Anytimes.

Research Software 98

Research Software Startups Consulting Education 98

Intercom, Inc.

SEPTEMBER 30, 2021

In a heartfelt testimony, Rebecca recalls how her little brother came down with a rare autoimmune brain disorder back in 2008. Helen Egger — launched Little Otter. The company means a great deal to both of them.

Research Software 223

Research Software Feedback Software Data Visualization Artificial Inteligence 223

Intercom, Inc.

AUGUST 8, 2019

This was 2008, and by the time I left, I think there were 3,000 employees. We’re overseeing everything from marketing content, to the help center, to Slack itself. One of the things that I found helpful is reading some market research. It’s part of the marketing of the company. I started to grow up at that company.

Customer Experience 168

Customer Experience User Testing Research Software Data Visualization 168

Mironov Consulting

FEBRUARY 1, 2018

Role definitions, or “who does what” Even if we assume a team of individually great product managers (and developers and designers and marketing/sales/services/support folks), organizations are complex. He also parachutes into software companies as interim VP Products/CPO to address company-level product/market/leadership issues.

Workshop 56

Workshop Leadership Software Developers Software Development 56

Imaginary Cloud - Design

JULY 8, 2021

Even though marketing scholars carried out this research, the science behind coolness has been explored and applied in several fields, such as fashion, tourism, technology, and the motion picture industry. A cool design does not need to try to be cool; it simply is.

Research Software 116

Research Software Magazine User Testing Branding 116

BrainMates

APRIL 2, 2019

Great Product Managers deliver products for a market segment, not for an individual or for one enterprise customer. As early as 2008, Marty Cagan wrote: “In a very real sense, every product manager is in the risk management business. Trial users. Some examples of lagging indicators: Active users. Retained subscribers.

Product Management 99

Product Management Product Manager Customer Experience Data Visualization 99