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Don’t forget the service in SaaS: how your sales team can provide world-class service

Intercom, Inc.

When I moved to Silicon Valley in 2007, self-serve software was all the rage. The other downside to focusing only on the self-serve model is that you miss out on genuine opportunities to build a distinctive brand in a crowded market. They care about our product and brand, and that’s a real competitive advantage for us.

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What is Engineering as Marketing and How Can It Help You Drive Product Growth

Userpilot

What is engineering as marketing and how can it help you drive product growth and boost your authority in your industry? In this article, we’re going to cover everything you need to know about engineering as marketing, including: What is engineering as marketing? One of their biggest target markets is weddings.

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Unlocking Growth Through UX Research

UX Planet

The AARRR growth framework (Acquisition, Activation, Retention, Revenue, and Referral), popularized by Dave McClure in 2007, provides a valuable structure for strategically organizing growth efforts McClure,2007.

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The Best Custom Software Development Companies in Poland

The Product Coalition

It goes without saying that to survive in the current market, small businesses and large enterprises may need a helping hand of a reliable software developer. Since 2004, the company has delivered services for startups and already world-famous brands. Web and mobile technologies are penetrating all areas of our lives. El Passion Min.

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How to break into Silicon Valley

Andrew Chen

This is advice I’ve been giving to people for years, and it’s shaped by my own experience — after all, I moved to the Bay Area in 2007 and it completely changed my life. In my case, I was very interested in the state of the art on growing users, metrics, network effects, and marketing. And Burning Man people.

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Make Your Product Stand Out with the Strategy Canvas

Roman Pichler

It was originally intended as a business strategy tool to discover new markets. The dark one represents the value curve of the smartphone industry in 2007; the light one the first iPhone. Use the Strategy Canvas not only for brand-new products. The Strategy Canvas. When comparing the two lines, we see that the they diverge.

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How Yelp drove down churn by building up customer success

Intercom, Inc.

As a brand new company, you might engage in plenty of initiatives that are inherently un-scalable – because there’s no better way to nurture customer love than through a personal relationship. But what happens when you hit hockey-stick growth, and you’re no longer able to connect with individuals on a one-to-one basis?