Melissa Perri
FEBRUARY 15, 2017
Product Roadmaps, in general, are confusing. The truth? Even the most experienced Product Managers still don’t have them fully figured out. Three years ago I wrote a blog post about Rethinking the Product Roadmap, in which I advocated for a focus on solving customer problems instead of listing out features with deadlines.
The Product Guy
FEBRUARY 12, 2017
Out of the hundreds of nominations, and amazing finalists, the 7th annual winner of The Best Product Person is … Chris Butler. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group. Take a moment and congratulate The Best Product Person of 2016: Chris Butler. ( tweet ).
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Mind the Product
FEBRUARY 16, 2017
When it comes to successfully implementing a data-informed approach to product analytics, it’s easy to find lists of tips and tactics. It’s much harder to put together a strategy you can return to time and again. Every product is different, of course. There’s not a one-size-fits-all approach. But we do have common methodologies for framing questions and answering them, for figuring out what’s interesting in your data, experimenting, learning, and growing.
Product Management University
FEBRUARY 15, 2017
Wealth made simple: news and articles from IRC Wealth. Atlanta, GA March 28, 2017: $795 per person. Strategic Portfolio Roadmapping Workshop. In this hands-on workshop, you’ll learn how to develop a strategic portfolio roadmap that drives new growth by shifting your inside-out product vision to an outside-in customer vision. Instead of constantly wrangling over competing product visions that no one can ever agree on, you’ll learn how to craft a short and long-term portfolio roadmap that mirrors
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Melissa Perri
FEBRUARY 15, 2017
Product Roadmaps, in general, are confusing. The truth? Even the most experienced Product Managers still don’t have them fully figured out. Three years ago I wrote a blog post about Rethinking the Product Roadmap , in which I advocated for a focus on solving customer problems instead of listing out features with deadlines. I received lots of feedback on the post, much of it praise, but also some criticism.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Mind the Product
FEBRUARY 14, 2017
Once upon a time, I met a product manager of a company who was leading a freemium model product, with some success. He regularly interviewed users to work out their needs, he gathered and analyzed usage data of the product to extract new requirements, and he defined new features with a high level of detail. A Shiny new Feature. One day, he devised a new feature that promised to increase the free-to-paid users conversion rate by 5%.
Product Management University
FEBRUARY 16, 2017
Wealth made simple: news and articles from IRC Wealth. There’s a universal product management framework that takes product management, product marketing and sales enablement down to the lowest common denominator. Regardless of what you’re doing in any of these functions, it all starts here. The Playbook: Ask these 3 questions… What are you trying to accomplish?
Product Bookshelf
FEBRUARY 13, 2017
Not just for dummies, this book is for everyone. Whether you’re new to product management, want to add to your skills, are hiring product managers, or creating a product management process this book has something for you. Product Management For Dummies by Brian Lawley and Pamela Schure. Although the title makes is sound like a book for beginners, Product Management for Dummies has a lot to offer product managers at any level.
Pragmatic Marketing
FEBRUARY 17, 2017
Plus a Few Lessons for UX Designers. A few months ago, my son’s kindergarten teacher asked me to share what I do after I drop my son off at school. I had to follow on the heels of one mother who is the vice principal of a middle school and another who is a professional stylist for children. My curious 5-year-old was able to enthusiastically recount in great detail what the other mothers do for a living and their impact on the world.
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Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
Mind the Product
FEBRUARY 13, 2017
In a world where the pace of change is constantly increasing and becoming more complex, can you really afford to stay still? Living and working in the United Arab Emirates, with its blindingly rich cities and unbelievably luxe lifestyles, I see that the value of innovation is obvious. After all, how does this crazy-wealthy region plan for the future?
Product Management University
FEBRUARY 15, 2017
Wealth made simple: news and articles from IRC Wealth. What’s the ideal background for an Agile Product Owner and where should I look to find them? The Agile product owner is a hybrid role that’s part surrogate user and part product expert. The ideal product owner has strong expertise in the following areas: The job of the user — what they do, why they do it, how they do it and how they’re measured (on their performance review).
The Accidental Product Manager
FEBRUARY 13, 2017
Love can be tricky to find online – unless a product manager helps out Image Credit: Moni Sertel. Let’s talk about love, shall we? I fully understand that your job as a product manager probably takes up a lot of your time and you really don’t have a lot of time left over to think about such trivial things as love, but it’s all around us if you’d just take a moment to look.
Pragmatic Marketing
FEBRUARY 17, 2017
Your life is curated. The coffee you’re drinking, the videos you’re streaming and that pair of Converses you’re wearing—all your choices were driven by what was available and desirable. But who put those options there? Who decided that Nestlé should create an espresso machine? Who made YouTube a household name? Who told Nike to purchase Converse?
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Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
Alty
FEBRUARY 17, 2017
Mobile revenues are expected to hit $700 billion by the end of 2017. Do you feel like your business is missing out on those profits? Instagram, Uber, Snapchat and a bunch of others companies have already proved that mobile-first business model works darn great. So should you jump on the bandwagon if you already have a mobile-friendly website? Yep, you may want to ponder over that.
Product Management University
FEBRUARY 14, 2017
Wealth made simple: news and articles from IRC Wealth. Product training for sales is one of the more daunting tasks for product managers and marketers and one of the biggest product rollout challenges in high-tech companies. You’ve created textbook sales and marketing materials. You’ve spoon fed the information to the sales team on several occasions and in varying formats.
DISQO
FEBRUARY 15, 2017
There has long been an ongoing struggle to quantify and define core product management practices. For a variety of reasons, the product management role differs, sometimes immensely, from company to company and industry to industry. Nevertheless, standardizing the key functions is of immense importance, as it enables practitioners and managers to recruit, onboard, benchmark, and set expectations more efficiently.
Pragmatic Marketing
FEBRUARY 17, 2017
Indulge me for a minute. Before you read this article, click on your company’s website and view the page associated with your flagship product. Jot down the key message headings. Now open the datasheet for that product and compare the message headings to those you wrote down. Do they match? Are they even close? If your company is like most, the answer is “no.” That’s because few high-tech vendors take the time to create product message maps and apply them to their marketi
Advertiser: ZoomInfo
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
TSIA
FEBRUARY 15, 2017
Managed services is a key growth engine in the tech industry, and as explained in Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business , can play a major role in the profitable transition to a XaaS business model. More and more cloud companies are recognizing the importance of managed services, but are also finding that managed services requires measurement on a variety of growth metrics in order to fully understand its impact.
Product Management University
FEBRUARY 14, 2017
Wealth made simple: news and articles from IRC Wealth. A product rollout is mostly tactical in nature and is focused primarily on internal readiness that prepares a company to market, sell, implement and support a new product, whereas a product launch is the execution of a marketing communications plan designed to call the markets attention to your value proposition.
DISQO
FEBRUARY 15, 2017
There has long been an ongoing struggle to quantify and define core product management practices. For a variety of reasons, the product management role differs, sometimes immensely, from company to company and industry to industry. Nevertheless, standardizing the key functions is of immense importance, as it enables practitioners and managers to recruit, onboard, benchmark, and set expectations more efficiently.
Pragmatic Marketing
FEBRUARY 17, 2017
What has changed so much about B2B marketing in the last few years that we’re now using a term like revenue marketing? In a nutshell: accountability. Ask yourself these two questions: Do you currently have any kind of revenue accountability? And if you don’t have revenue accountability today, will you be held accountable in the next 12 months?
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
dscout People Nerds
FEBRUARY 14, 2017
dscout’s VP of Product gets meta on research and product design.
Product Management University
FEBRUARY 13, 2017
Wealth made simple: news and articles from IRC Wealth. A product portfolio management discipline in B2B is more about your portfolio’s alignment to customer goals than it is to your own revenue and profitability goals. Why? If you’re going to be a market-driven organization, everything needs to be aligned with the business goals of your target customers to ensure there’s a common focal point that’s meaningful across product, marketing and sales teams.
DISQO
FEBRUARY 15, 2017
There has long been an ongoing struggle to quantify and define core product management practices. For a variety of reasons, the product management role differs, sometimes immensely, from company to company and industry to industry. Nevertheless, standardizing the key functions is of immense importance, as it enables practitioners and managers to recruit, onboard, benchmark, and set expectations more efficiently.
Pragmatic Marketing
FEBRUARY 17, 2017
I get a lot of emails every day. Some are from job candidates. Many are from customers. Plenty of junk as well. So when I get a thoughtful question from a friend, it stands out. The other day, I received just such an email. A friend working at an emerging B2B software company emailed me for some advice. He asked, “What do you recommend I do to become vice president of product?
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As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
TSIA
FEBRUARY 14, 2017
While it's clear that revenues from cloud-computing offers are rapidly growing, exactly how profitable these offers will be for technology companies remains to be seen. As part of Mediaplanet's Cloud Solutions campaign that unites like-minded industry leaders to highlight the technologies, people, and processes that are helping to empower, as well as seamlessly connect organizations across the globe, I contributed an article on behalf of TSIA exploring what it takes to be profitable in t
Sequent Learning
FEBRUARY 14, 2017
The post Product Management Workshops That Mean Business appeared first on Sequent Learning Networks.
Alty
FEBRUARY 16, 2017
Heads up, the hardest parts of launching a product is initially explaining its concept to the people who will work on it. You may not be the best writer (which is fine), but you need to structure your notes into a coherent, presentable document that your team will then use to: Provide you with an initial price quote & development timeline. Use the provided information to build an app you want (not the one they assumed you want).
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