Remove 2020 Remove Branding Remove Marketing Remove Naming
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Building your Brand Through Social Media

The Product Coalition

You should put some effort and resources into your social media branding. According to most business and consumer marketers who know the statistics, social media is crucial to building a brand. billion, according to a 2020 report. Branding was all about print media, broadcast ads, and newsletters back in the day.

Branding 138
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Game Localization for the Japanese Gaming Market

freshtrax

Japan is the 3rd largest gaming market in the world, only surpassed by China and the US. Accounting for nearly 22% of global mobile game player revenue in the first nine months of 2020, Japan totaled more than $1 billion. So it’s no surprise that companies want to localize their games for the lucrative Japanese market.

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3 Ways To Educate the Market That Actually Work

The Product Coalition

Everyone knows educating the market is hard to nearly impossible, but people always bring up examples like Facebook or the iPhone whenever I discuss it in my lectures. So what can and cannot work when you want to educate the market? Photo by Oleg Magni from Pexels Educating the market has a bad reputation.

Education 140
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S.H.O.P. – what’s in store for the store?

Intercom, Inc.

It was this larger than life, brand new experience. In his Black Friday: Abandoned Malls series , he traveled around the US to document “ dead malls ”, the name given to malls that have been vacated and neglected. Looking at these photographs today, they feel like a particularly fitting metaphor for the state of the store in 2020.

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Positioning Jujitsu | April Dunford | BoS Conf Online Europe 2020

Business of Software Conference

April is an expert marketing practitioner turned executive consultant and author who helps technology companies make complicated products easy for customers to understand and love. She is a globally recognized expert in Positioning and Market strategy. But it doesn’t have to be this way. Video and Slides below. Upcoming Events.

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Top 10 Countries to Outsource Software Development in 2020

The Product Coalition

Global Services has even named Ho Chi Ming City one of the best cities in the world for software outsourcing due to the attractiveness of the production cost. Nevertheless, Taiwan still is an appealing location to outsource your software development project in 2020. Vietnam is famous for quality services at a comparatively lower price.

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Why Your Outdated Website Needs a Product Marketing Refresh

Innovatemap

2020 has become a digital-forward year for your business, which has been easy for some but riddled with challenges for many. How you sell and market your products, services, solutions, offerings, you name it, has changed. Product marketing can help in all of the scenarios above. Don’t look like it’s 1992.