Remove Exercises Remove Naming Remove Positioning
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Building High-Performing Product Teams

Roman Pichler

Listen to the audio version of this article: [link] Organise the Team around a Product As the name suggests, a product team is focused on a product. This individual leads the product team, not by being the boss but by exercising emergent leadership. This sounds simple enough. Let’s take a look at them.

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Common Product Vision Board Mistakes

Roman Pichler

A good vision exercises pull—it describes a future state that people want to bring about. Solution : Describe the ultimate purpose of your product, the positive change the product should bring about like “healthy eating”. Additionally, such a vision is hardly inspiring. Cause : A confusion about what an effective product vision is.

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Negotiation in Product Management: the Pursuit of Compromise

Mind the Product

When I was a student, I took part in a negotiation exercise. The whole exercise quickly descended down into what the lecturer politely described as a study in realpolitik. Focus on Interests, not Positions. It’s a good position to be in, as people want to tell you how you can make your product work better for them.

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Tools to Help Product Managers Think Strategically and Commercially

Mind the Product

This first post covers Positioning Documents, which I bought to Onfido from Pragmatic Marketing training, and Line of Business Meetings, which Kevin brought with him. The Positioning Document and Line of Business meeting act as communication devices. Positioning Document. These are the main sections: Product Name.

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What You are Doing Wrong with your Team Working Agreement

The Product Coalition

Photo by Josh Calabrese on Unsplash A team working agreement is essentially a documented set of ground rules that a team creates to hold each other accountable to positive behaviors. c) Think like your user : An empathy exercise can help the whole team clarify their customers’ and users’ pain points.

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431: How to use Jobs-to-be-Done rankings – with Doug Stone

Product Innovation Educators

His name is Doug Stone. Then flip the tension into a positive statement: “Do you want this benefit delivered by this brand or industry?” This is a great empathy exercise for clients, but it’s not worth the time. His name is Doug Stone. We then need to know what is most important to tackle first.

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How to Conduct a Competitor Analysis: A Practical Guide for Product Managers

BrainMates

Step 4: Summarise Competitor Strategy and Positioning Once youve gathered your data, organise it into a simple comparison table. Suggested headings include: Company name and description Product purpose and high-level functionality Price and pricing model Target market(s) Strengths and weaknesses Market strategy (e.g.